Nov 11, 20264 min read

Future Ya Hit Video Reunites Stars

The song already had the names. The new video puts Drake and Travis Scott back in the same frame, and that picture is the real headline.

OMYGOTTI

Toronto hip-hop artist | 730K+ Facebook

The Video Lands And The Frame Says Everything

Future has released the official video for Ya Hit, the posse cut that lines him up with Drake, Travis Scott and rising Florida rapper Loe Shimmy, with Sexyy Red turning up in ad lib form over the Drake verse. Fresh Hip Hop Mag reports the clip arrived on Tuesday and leans into the expected flex, heavy cars, bright flash and the crew visibly enjoying a rare shared moment on camera.

Video: Future, Ya Hit official video via YouTube

The FADER, writing about the single on November 6, described the record itself as a bruiser built on huge distorted synths and pounding 808s, with ATL Jacob behind the boards. The video does not try to reinvent that energy. It sells scale. Four names who rarely need each other still chose to stand in one shot, and in a year of careful solo moves, that choice reads as deliberate.

Why The Reunion Matters More Than The Song

Drake and Travis Scott last shared a record on Meltdown from Utopia in 2023. The working relationship cooled in public view during the Drake and Kendrick Lamar feud, when Scott caught criticism for encouraging the playing of Like That, the Future and Metro Boomin record that helped ignite the whole rivalry, during a Rolling Loud set. The FADER notes fans were caught off guard when Drake and Scott were seen together in Houston in recent days, including around a major stadium show weekend.

That history is why a simple video lands like news. Nobody announced a truce. Nobody gave an interview about growth. Two stars who had every reason to keep distance appeared on the same Future record, then showed up for the visual. In hip hop, the photo often settles what statements never do, and this one places the reunion in front of the widest possible audience.

The Rising Name Keeps Stealing The Conversation

The surprise across early reactions is how much praise lands on Loe Shimmy. Fresh Hip Hop Mag notes listeners have singled out his hook work as one of the strongest parts of the track, even while the bigger verses draw mixed reviews. The FADER points out Shimmy had already appeared beside Drake in the Im Spent video, dressed in a War Machine suit while Drake played Iron Man, capping a breakout run of sold out dates.

That pattern is becoming a 2026 story on its own. The biggest names in rap keep reaching for the hottest rising voices when they need fresh energy, and the rising voices keep walking away with the moment. Shimmy does not sound like a guest who won a contest. He sounds like the reason the record sticks after the headline names bring people in.

What Comes Next For Future

Attention now shifts to Future and the album talk around him. Fresh Hip Hop Mag reports his next project is expected to be titled Infinity, with details still unsettled, and positions Ya Hit as an early signal of that chapter. Whether the song becomes a long running hit or a one week event, it has already done one job well. It restarted a conversation about Future as a connector, the artist whose call can still assemble a room that nobody else can book.

My take is simple. Judge the reunion by what it proves, not by nostalgia. Drake and Future already had Ran To Atlanta together this year. Add Travis back into the frame and the A list looks willing to do business in public again. If Infinity builds on that, Ya Hit will be remembered as the moment the door reopened.